imagine
hold it up over your head when you need it ...
early on he talks about dylan and how he wrote like a rolling stone. well, actually in an interview with ed bradley that i was lucky enough to see when it ran, (you can see it here), dylan says he didnt actually write it. it was a bit of penetrating magic, or as mr. lehrer says, it was like a ghost writing that song.
in the 60 ,minutes interview, bradley asks bob about that and can he still write like that? dylan famously responds something like you cant do something forever; i did it once, and i can do other stuff now, but i cant do that. ... insight, inspiration, the creative process; always a mystery to me, even after this book.
next we spend some time with milton glaser, a titan in the world of graphic design, who discusses drawing and thinking and the fact that art is work. amen. he also hits on the subject of drawing as thinking, a concept dear to my heart .. i wrote about that myself in 2009.
but then next, we have to think about stuff to get creative ... kind of absorb it all, let it rattle around in the brain and let the subconscious (right side of the brain) blend it all together for you and spit it out, someitmes fully formed, or not. thats where the work comes in.
and then, we talk with more musicians like yo yo ma, the cellist and brief discussion of emotion, and performance, grounded in acquired skills and then the risk of creativity, the casting aside of perfection, which brings to mind a couple of our favorite phrases perfectly executed as in dead. the perfect is the enemy of the good ,,, stuff like that. from there mr lehrer goes on to pixar and toy story, 3m and postits, a visit with david byrne and a discussion about letting other stuff in as an inspiration. this guy is rangy ... i loved it .
and towards the end, he reinforces one of my main touchstones, the sharing of ideas. in our shop, we have the phrase all of us are smarter than one of us, and here lehrer reinforces that truth ... i could go on and on, and i have, but i think personally, for me, this is an important book. other people will disagree, and i have read at least one fairly critical review. fortunately, a book is different for everyone; maybe it will work for you, maybe its not your cup of tea. try and get it from your library first ...
i leave you with two last thoughts
and
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